After Thoughts: Peter Smith at Ginger.io
Ginger.io won Sanofi US’s 2011 Data Design Diabetes Innovation Challenge, and the idea behind their concept is using the sensors already in use in today’s common smartphones to notice changes in your typical behavior patterns. These behavior patterns are collected, along with periodic mood surveys to build some information about you and some of your typical behavior.
It’s a concept that is a bit hard to wrap my brain around. If you were to ask me if I had patterns in my behavior, I’d tell you that each and every day is crazy and unpredictable. When I asked Peter about this, he made a good point about even in something like our speech, we have patterns we may not realize; using the same words or tone to open or close a statement, for example.
The big picture of this would be to build a smart profile around you and your behavior that can act as a “check engine” light when their algorithm thinks something might be up.
It’s a fascinating concept and I’m very interested in watching it evolve.
I hope you’ll share some time with us and listen to the show.